The Unattended Moment and Telling the Story
Tuesday, August 2nd, 2011
Everyone has a story
Anthony Marco recently gave a talk at the PAB2011 conference in Ottawa, Canada in which he talks about The Unattended Moment in the Communication Jam. He describes it like this:
- When you realize the act of communication distinguishes itself from the message.
- When, during the delivery of the message, you recognized a moment of authenticity, skill, or method as paramount to the content.
- When someone else’s story becomes yours, as you get the sense that you have become part of the performance, too.
This happens a lot during concerts, conferences, and movies, as well as many other situations.
I am so grateful for many Unattended Moments that I’ve experienced recently. For instance: (more…)
